Caron Beesley is a content marketer, and writer specializing in helping businesses, governments and constituents, connect and engage through communications and marketing programs that enhance visibility and deliver results. Caron has have a specific focus on IT and software sector (cybersecurity, cloud, data analytics, etc.). A contributor to SBA, SCORE, and other small business organizations, Caron is also expert at the nuances of small business ownership, the obstacles and opportunities, and can advise on best practices for success.